Sex, Bacon and the Next Big Thing

Please check out my article Sex, Bacon & the Next Big Thing that was featured in boston.com here . Thank you for any feedback you would like to...

No Time to Move the Cheese: SoLoMo & Retail Priorities

SoLoMo (Social-Local-Mobile) is the new catch-phrase coined by John Doerr at KPCB and made popular during his talk with Mary Meeker at Google’s thinkmobile event. With real-time social features accelerating mobile usage, sharing + location + friending means a new paradigm for businesses and consumers. What do retailers care about within this revolution? A recent MITX event  brought together retail industry...

Road Trip! Mobile on the Go

Give me a stretch of open road, my music, some hot wheels and caffeine and I’m a happy camper for hours. Probably from growing up in the Midwest where most fun destinations entailed a road trip past many acres of corn and cows. So how has all the great technology and imagination in the mobile world enhanced our driving and road-tripping experience? Three words: location, social networks, cloud.   Apps are...

Vox Populi: Crowd-Sourcing Mobile App Development

With the app market projected to be $35 billion by 2014 (source: IDC) one of the challenges brands face is to create a mobile experience that succeeds. Part of app success is being discovered, another part is being used, enjoyed and used again. With budgets under pressure to deliver results, the last thing a brand needs is an app that flops. Especially since research shows that “almost 40% are unhappy with...

Google Monday

. Mobile Monday Boston’s end-of-summer August event was hosted by Google. In addition to Rich Miner sharing the fascinating entrepreneurial story of Android’s rise to global domination (in the not too far future) some industry stats were a reminder of the huge shifts happening in consumer digital consumption. By 2013 “web” traffic will be 50% PC and 50% mobile Mobile couponing will grow to $6.5B in five...